Author: communications

As a non-profit organization, it’s your goal to raise awareness about the important work you do and bring about change to the community that you serve. One of the ways to do this is through advocacy. Advocacy is simply gaining public support for a particular cause or policy, such as literacy. However, when you consider what’s needed to educate the public, government or potential funders about your mission, it can be overwhelming to undertake advocacy efforts. Non-profits tend to have limited resources, and you may find yourself wearing a lot of hats, from practitioner to marketer to advocate. While advocacy work isn’t...